YEAR I

YEAR I : WHAT’S IT REALLY LIKE TO BE IN MIM PROGRAM?

While our students' experiences are as distinct as their personalities, talents and ambitions, their journeys proceed along a common series of stages.

The MIM courses begin in August with courses aimed to expose students to MIM’s unique culture and values as well as to equip them with essential business and life skills for the course and their subsequent careers. After the first semester, students can apply for a student exchange program to study one semester overseas with one of Thammasat’s partner universities. At the end of Year I, students can choose to participate in 1 of 2 short international study trips which offer opportunities to study how business is conducted in other parts of the world. This offers a unique opportunity to visit the headquarters of some of the world’s leading brands and companies and get insights from their management.

KEY EVENTS AND ACTIVITIES ARE OUTLINED BELOW TO PROVIDE YOU WITH A PICTURE OF WHAT WILL COME ALONG DURING YOUR FIRST-YEAR OF STUDY. 

Semester I

  • Learn about the MIM culture and values
  • “Introduction to Marketing” sessions with MIM alumni
  • Attend the Effective Business Presentation workshop
  • “Leadership and building high performance teams” exercises at a seaside resort
  • Open your world and vision to Marketing
  • Study courses including Marketing Management, Consumer Behavior,
  • Welcoming party hosted by senior students
  • Meet international exchange students
  • Congratulate your senior students on their Commencement Day

Semester II

  • Expose yourselves to the world of Marketing
  • Study courses include Product Management, Economic Analysis,
  • Join MIM Open House for prospective students
  • Networking events hosted by TUMIMA
  • Study courses included Competitive Strategies in Marketing, Channel Management, Supply Chain Management

Summer Semester

  • Statistics for Marketing Decisions 
  • Real cases for Marketing Research supported by MIM corporate partners
  • Enhance your marketing specialization
  • Observe or be a staff member of “Asia Venture Challenge” competition
  • Gain global exposure from overseas business trips

Master's Degree Program in Marketing, Faculty of Commerce and Accountancy,
Thammasat University, 2 Prachan Road, Pranakorn, Bangkok 10200, Thailand
Tel.: +66 2222 1331, +66 2223 9983, +66 2613 2240 
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.


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